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绝望6分钟,电子烟圈一夜无眠

2019-03-16     牛牛财经   来源:
文章摘要:本文来源“投资界”,作者宋佳。315一夜,浇灭了刚火起来的电子烟。一开始,电子烟圈就感到隐隐不安。锤子科技001号员工、FLOW福禄电子烟创始人朱萧木下午5点多在朋友圈直言:“朋友们,315今晚,刺激了,从未如此因为一场晚会坐立不安过哈哈哈。”到了开播前,….

benwenlaiyuan“投touzijie”,作zuozhesongjia

315一yiye,浇jiaomieliaoganghuoqilaidedianziyan

yikaishi,电dianziyanquanjiugandaoyinyinbuan。锤chuizikeji001号haoyuangong、FLOW福fuludianziyanchuangshirenzhuxiaomuxiawu5点dianduozaipengyouquanzhiyan:“朋pengyoumen,315今jinwan,刺cijiliao,从congweiruciyinweiyichangwanhuizuolibuanguohahaha。”

daoliaokaiboqian,大dajiahuanbaozhuoyisijiaoxingxintai。“到daomuqianweizhihuanmeitidaodianziyan,节jiemuyugaoyemeishuo。”“对dui,产chanzhihuanbijiaoxiao,还huanlunbudaowomen。”

shiyuyuanwei。315晚wanhui,电dianziyanyinglaijuewangdeliufenzhong:尼niguding、甲jiaquan、上shangyin……视shipinjieshaozhongmeiyouyijuhaohua。央yangshizhijiezhichu,长changshijianxishidianziyantongyanghuichanshengduinigudingdeyilai,这zheyuyizhidada“健jiankangpai”的dedianziyanwanquanbeidaoerchi;最zuihoujiemuhuanshuliliaogeguojinzhidianziyanzhengce,耐nairenxunwei

zheshiyicikanchengzhimingdadaji。报baodaochuluhoubudaoyixiaoshideshijianli,苏suning、天tianmao、京jingdongdengdianshangpingtaifenfenpingbiliao“电dianziyan”关guanjianci,各gedadianziyanweixinqunyipianaihao

duoming315,对duidianziyanlaishuo,没meixiangdaolaidezhemekuai

315众zhongshengxiang:电dianziyanquanyiyewumian

“太taikandeqidianziyanliao,真zhendeshiyaobadianziyanyonghuzhongxinbianhuichuantongyanmina。”315给geixingyepoliaoyipenlengshui,风fengkouxiadecongyezhezhijiezhakailiaoguo

yangshibaodaobiaoshi,有youxiedianziyanyanyenigudinghanliangbiaoshibuguifan,有youxienigudinghanliangchaobiao。烟yanyechanshengdeqitizhongkejiancechujiaquan、丙bingerchunheganyou。长changshijianxishidianziyandeqingshaonian,同tongyanghuichanshengduinigudingdeyilai

gengweizhimingdeshi,315晚wanhuitongguokexueshiyanzhengming,电dianziyantongyanghanyoubushaoyouhaichengfen,危weihaiyidianbubixiangyanshao。目muqianzaimeiguodengyixieguojiadianziyanyijingbeiliewei“烟yancaozhipin”,而erzairiheyixieouzhouguojia,电dianziyanbeilieweiyiyaochanpinlaiguanli。我woguobushaochengshiyijingkaishizaijinyandiqujinzhixishidianziyan

duici,一yiweidianziyanchuangyezhefenfenbuping,直zhijietichuliao3点dianzhiyi

diyi、并bingbushisuoyoudedianziyanduhanniguding,电dianziyanyeshikeyibuhannigudingde;

dier、传chuantongxiangyanduinigudingdeyilaiduhengao,如ruguodianziyankeyibixiangyanjianshao90%的dehanliang,电dianziyanshifouyinggaigulidaitichuantongxiangyan,而eryongzuojieyanhuozhejianyan;

disan、甲jiaquandengwentishigebiedianziyanchanpinzhiliangbaguanbuyanjin。甲jiaquanbushirenweitianjiade,而ershigaodianyajiarewendugao,化huaxueliejieercheng。小xiaoyanwendudi,是shibuhuichanshengjiaquande

dajiasihuluanliaoshoujiao,把bazheyiqieguijieyu“电dianziyan”名mingzishangdebuzhunque。“烟yan”一yigezijiubazhegepinleidingsiliao,印yinxiangnanyinizhuan。更gengyourendiaokan:“卖maishimedianziyanya,我womenmaidebushiwuhuaqime?”

yeyoudianziyanchuangyezhedandingdijieshouzheyijieguo——虽suiranzheshijinyandeqianzou,但danshizhenzhengyaojinxingjianguanlifadeshijianhuanxushiri,“作zuoweiyigexiangduibuchengshudexingye,就jiuyaozuohaosuishibeiduidezhunbei”。

dajiakaishixintenglaoluo。正zhengruwangshangliuchuandeduanzi:罗luoyonghaozherenmingbuhao,做zuoshoujixingyeweisuoliao,做zuokongqijinghuaqinaniantianqiyoutebiehao,这zheganggangkaishizuodianziyan,整zhenggexingyeyoushang315了liao

zuijin,媒meitibaochuluoyonghaozhengzaixunzhaodianziyandaigongchangzuozijidepinpai,准zhunbeirujudianziyan。再zaicichuangyedebazihuanmeiyouyipie,恐kongpajiuyaobeieshazaiyaolanliliao

qifen、冷lengjing、担danyougezhongqingxuzajiaobeihou,整zhenggeyanquanli,已yiyouyipirenkuyunzaicesuo

lirunlv30%、门menjian500万wan,连lianyancaogongsiyechuixianbuyi

“吞tunyuntuwu”本benlaijiushiyimenzhongsuozhouzhidebaolishengyi。圈quanneiliuchuanzhuoyigegongshi:电dianziyanlirunlvshizai30%以yishang;创chuangyemenjiandi,500万wanjiunengnaxiapinpai,5000万wanjinrujuesaiquan

genjuyancaozai线xianshuju,2017年nianguoneijuanyanxiaoliang4737.8万wandaxiang,约yuezhanquanqiu40%。但danguoneidianziyanpujilvbingbugao,电dianziyanxiaofeizheyue150-200万wan,占zhanxiyanzongrenkoude0.47%-0.63%。

shichang广guangkuo,谁shuibudongxin?连lianchuantongyancaogongsidudingshangliaozhekuai“蛋dangao”。2017年niansichuanzhongyandekuanzhaigongfudengluhanguo,云yunnanzhongyandeMC也yezai2018年nian4月yuedatongliaohanguoshichang,广guangdongzhongyanhehunanzhongyandedianziyanchanpinyefenbiezailaowoheyingguoshangshi

yucitongshi,电dianziyanyedianranliaochuangtouquan。滴didiqiangaoguanwangyingchuangbanRELX悦yueke、同tongdaodashucaiyuedongchuangbanYOOZ、另lingyibianhuanyouyishuang、MOTI魔modi、灵lingxiLINX……伴bansuizhuotouzijigoubuduanzhuru,赛saidaoredefatang

zheyedaiqiliaoyipidianziyandailishengyi。有youdailishangzhijietoulu,2015年niandao2017年nianqijian,做zuodianziyandailihuolifeichangkeguan。规guimojiaodadedianziyandailipingjunmeinianshouruzai150万wanzuoyou,利lirunlvwei100%-200%!

zhengruleijunshuode,站zhanzaifengkoushang,猪zhudunengfeiqilailiao

danshi,伴bansuixingyedebenpao,乱luanxiangyecongsheng。电dianziyanshichangchanquanbaohubudaowei,真zhenjiadianziyannanbian。想xiangdangnianbizu“如ruyan”即ji使shiyongyouzhuanli,但danyedibuguoshengshihaodade仿fangzhenpin,无wunengweili。如rujin,山shanzhaichanpinbujiqishu,“换huanliaowaike,就jiuhuangepaizi”。

315信xinhao——不bupaichu“禁jinyan

yiweitoubuVC机jigoudetouzirenzengtanyan,传chuantongyancaoshidianziyanfazhandezuidazuai

shujuxianshi,2017年nianwomenyancaoxingyeshixianzongshuili11145.1亿yiyuan,同tongbizengjia349.32亿yiyuan,增zengchang3.24%,毛maolilvgaoda71.3%。税shuilichaoguoliao1万wan亿yi,这zheyinianquanguodecaizhengshourubuguo17万wan亿yi。在zaiyancaozhongzhenyunnan,烟yancaoxingyeduiquanshengcaizhenggongxianchaoguo45%。

jinnian2月yuemo,益yishuangganggangwanchengqianwanyuantian使shilunrongzi,投touzifangbaokuomeihuatian使shichuangtouheshijieyancaodahengyuyonggongchangjuweijituan。其qichuangshirengongzijiaduiwaibiaoshi,并bingbutaidanxinzhengce。他tarenwei,电dianziyanshiyigequshiqiebukenizhuan,未weilaidedianziyandagailvhuizouxiangdajiankanglei

zaiyicidianziyanshalongshang,Wel鲸jingyuqingyanCEO邱qiuyiwubiaoshi,电dianziyancongchangyuanlaishuokendingyaolifa。但dancongduanqilaikan,第diyi,立lifayouhenchangdeshijianzhouqi。背beihouyuanyinbaokuodiyudemohe、格gejudebianhua,比bifangshuofujianyancao、广guangdongyancaoneibuyeshikeyitongguoxinxingyancaolaiwandaochaoche。第dier,电dianziyanyoukenenghuiwangbiaozhunhua、特texujingyingdefangshifazhan

rujinkanlai,这zheyangdexiangfasihuguoyuleguanliao。315晚wanhuitouludexinhaowubiqingxi——电dianziyanyanlidejianguanyaolailiao,甚shenzhibupaichu“禁jinyan”。

jieyu

yourenshuo,自ziqukuailianzhihou,创chuangtouquanyouyaojingliyicijiannandexuanze

zheyici,可keyiyongzhuxiaohudepengyouquanzongjieyixia

“创chuangyehetouziyaozoudechangyuan,还huanshiyaoyoujiazhiguan!”(编bianji:刘liurui)


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